Google SERP Changes & Algorithm Updates - April 2023

[harvee21]

10% percent increase in spam traffic.

Chinese bots are messing things up. I tried to block them but they came anyway.

[avinash29]

10% percent increase in spam traffic.

Chinese bots are messing things up. I tried to block them but they came anyway.

 Block through your CDN.

Many cloud services provide it by default.

[lou99]

Small fluctuations in the SERP's.

Causing 10% less traffic. However, sales are pretty much the same.

[rayx]

Small fluctuations in the SERP's.

Causing 10% less traffic. However, sales are pretty much the same.

These small things are happening since the last update ended.

[elliekushn]

Again new update release. And ecpm rates fell from the cliff.

This is just a trick to scam out money from publishers.

[cc1]

Again new update release. And ecpm rates fell from the cliff.

This is just a trick to scam out money from publishers.

Who is effected actually by this update?

No change apparently in the rankings. And traffic is also more or less the same.

[batman]

Again new update release. And ecpm rates fell from the cliff.

This is just a trick to scam out money from publishers.

Who is effected actually by this update?

No change apparently in the rankings. And traffic is also more or less the same.

I am seeing some ecom sites being effected. Although everybody is effected more or less.

[UKcart]

I am seeing some ecom sites being effected. Although everybody is effected more or less.

Yup, got effected. 40% valid traffic is being replaced by useless ones. But revenue is not all down ad wise.

[sman21]

Traffic, bots, spammers everything is low today.

G is in vacation I guess.

[bae22]

Traffic, bots, spammers everything is low today.

G is in vacation I guess.

Weekend after all. These things can happen.