Is Link Exchange is beneficial in SEO?

[richardmsmith]

Yes, it's helpful sometime and also it can be a cause of negative impact, infact these are the easiest way to boost traffic on your website. But according to Google, it created negative impact your site ranking. Backlink exchanger offers other sites to add their links, and in exchange, those sites add links of others. This is a negative purpose to create a reciprocal link program.