How to increase brand likability?

[brian]

It is a question that everybody asks. Brand likability is not like brand awareness you can tell people about your brand but you can't force them to like your brand.

Its all about building trust first. Build content that actually helps people and give updates about them in the social channels. You can also use famous quotes of celebrities. Brand likability is all about the element which people want to hear not the things you want to share with them. Solve problems in your niche or atleast try to.