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Open rate on a business day
#3
supaul Wrote:Here is no direct answer to this question. It totally depends on the type of list (such as whether it is single or double opt-in) and also how it has been acquired.

In a general case of double opt-in list its safe to say that open rate on that niche's business day it will be more that 80%.

My single opt-in lists lies around 75%.
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