Google SERP Changes & Algorithm Updates - May 2023

[nationwide]

@nupur_a Not an update but minor fluctuations. And also many niches didn't even felt it.

Hotels and tech were the ones that were primarily hit.

Only thing that is concerning is that G is squeezing out every single penny from advertisers and not giving them to publishers.

This is scary. I know adsense is the major player but it will not take much if the word gets out.