Google SERP Changes & Algorithm Updates - December 2020

[lou99]

No stopping only falling. Its been 3 days now.

[md_dan]

My traffic is also down by 30%.

Strangely I am noticing that many of my competitors have a sudden boost in rankings for some of our kw's. The sites are similar to mine and also have link profile similar to mine.

But then when I looked closely. I got to know that they have quicker loading speed than mine. So, is this update about user experience?

[lordp]

@md_dan Could be. It's hard to tell because Google hasn't said anything about it. Apart for them update announcement ofcourse.

[rainbowstore]

@md_dan Mine too. The thing I don't understand is that why a multi billion dollar company like Google can't even tell which is legitimate page and which is not.

[md_dan]

People!!! Yesterday again I gained a few ranks. Almost 40% traffic rose after they fell 30% as the update started rolling. It's literally crazy how Google is behaving.

[white knight]

People!!! Yesterday again I gained a few ranks. Almost 40% traffic rose after they fell 30% as the update started rolling. It's literally crazy how Google is behaving.

Then guess what we are facing now ?!.. 

Clients are going completely insane.

[peggy21]

Is it over?

[avinash]

Is it over?

Who knows? Google denies even if there is a valid update from their end..

[lou99]

Today traffic did came back a little. But it is hard to tell the difference because in my niche weekends are low yielding.

[md_dan]

I can't argue with that. @lou99

@avinash I am waiting for it patiently to be over.