Thread Rating:
  • 0 Vote(s) - 0 Average
Share Thread:
Why Bounce Rate is not considered as Key Performance Indicator??
#1
I am hearing very often that Bounce rate's are not considered as a KPI or Key Performance Indicator. Why is that? Many people are dying to lower their bounce rate.

I see a numerous threads dedicated to them and still it is not considered as any site's KPI. I am confused
Reply
#2
No, its not considered as a KPI. Rather than it, its considered as a diagnostic metrics or parameter. Because any particular BR doesn't show or express the actual goal of the page is served or not.

The page between landing page and sales page which filters the leads and makes them probable customers. Its sole purpose is just to catch the leads and send them to the actual sales page. It doesn't have any other links or it may have other links. But their CTR is considered bad because its disrupts the conversion, process!!

So, this typical page will have more or less 90% bounce rate. Its higher bounce rate measures that how accurately it is doing its job. The term high BR is bad isn't effective for this page. For this the higher the more better. I hope you understand what I am telling.
Reply
[-] The following 2 users Like Paul's post:
  • lucky91, white knight
#3
Thanks for clearing it, Paul. You explained it beautifully. I am sure OP will find it useful as I have.
Reply
#4
Paul is correct. As long as the page serves its purpose. Its bounce rate can be any number between 1-100. If it can be any number then how come any number is going to be good or bad??!!

So, its the main reason that bounce rate is not a KPI.
Reply


Forum Jump:


Users browsing this thread: 1 Guest(s)
[-]
Ad

[-]
Top Articles
100+ Social Bookmarking Sites List
55+ Image Submission Sites List

[-]
Recent Posts
https://www.facebook.com/SmartHempGummiesReviewsPrice
Product Name — Smart Hemp Gummies  AUS/NZ ➢Main Benefits — Pain Relief, Anti-tension, Im...englishirishscottish — 07:40 AM
https://www.facebook.com/TryManyoloGummiesAustralia/
Manyolo Gummies Australia is enriched with an expansion of essential nutrients that play ...manyologummiess — 07:15 AM
FB@>> https://www.facebook.com/TryManyoloGummiesAustralia/
➲➲➲ DON'T MISS: (SPECIAL DISCOUNT) ➾➾ CLICK HERE TO GET YOUR BOTTLE TODAY ╰┈➤ Produc...monopijkl — 07:15 AM
Wie oft sollte ich Manhood Plus Gummies einnehmen?
Manhood Plus Gummies stellen einen bedeutenden Fortschritt bei natürlichen Nahrungsergänz...biogenxbuy — 06:22 AM
How I Went From Page 7 to Page 1 in Google With a Few Minor SEO Tweaks
Alright, let me spill the tea. A few months ago, one of my blog posts was chilling (more ...amanwaa — 06:20 AM

[-]
Follow us on Facebook