09-16-2019, 04:51 AM
First point out your most searched and/or converting keywords. Then scale out the negative keywords for the campaign specifically and carefully.
If you can convert for s search phrase rather then a keyword then notch it up the bid for it. Phrases are prone to get converted the longer the better.
Keep an eye on overall profit and loss. Don't get excited and start putting dollars if you see an unusual event.
If you can convert for s search phrase rather then a keyword then notch it up the bid for it. Phrases are prone to get converted the longer the better.
Keep an eye on overall profit and loss. Don't get excited and start putting dollars if you see an unusual event.