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Can anybody provide any good book in Branding?
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Check this ones.
"The 22 Immutable Laws of Branding: How to Build a Product Or Service Into a World-Class Brand Book" by Al Ries and Laura Ries.
"Brand Thinking and Other Noble Pursuits Book" by Debbie Millman.
"The Brand Gap: Revised Edition" Marty Neumeier.
"Designing Brand Identity: An Essential Guide for the Whole Branding Team" by Alina Wheeler.
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"Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout"
Its an old book from the 80's but I still find it quite useful. I hope that you find it useful too.
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frank Wrote:Check this ones.
"The 22 Immutable Laws of Branding: How to Build a Product Or Service Into a World-Class Brand Book" by Al Ries and Laura Ries.
"Brand Thinking and Other Noble Pursuits Book" by Debbie Millman.
"The Brand Gap: Revised Edition" Marty Neumeier.
"Designing Brand Identity: An Essential Guide for the Whole Branding Team" by Alina Wheeler.
Does all this present in ebook versions too? Just wondering.
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They are available in Amazon so yeah.
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I tried but not all of them are available in eversion.
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satnam Wrote:I tried but all of them are available in eversion.
I don't know about you but I prefer hard copies. In my case I don't get the 'feel' of the book unless I hold it.
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Eversions are easy to keep just that.