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To reset Alexa, the way you need to know which Amazon Echo device you are using. Most of the time, you use the buttons on the device.
For the Echo speakers like the Echo 3rd generation the Echo 4th generation, and the Echo Dot 3rd generation or the Echo Dot 4th generation, you need to press and hold the Action button, which is the button with a dot on it, for about 20 to 25 seconds. You will see the light ring turn orange and then blue.
When the light goes off and then comes back on, the Amazon Echo device has been. Is ready for you to set it up again.
For some of the Amazon Echo models like the 1st generation and the 2nd generation you need to press and hold the Volume Down button and the Microphone Off button at the same time for about 20 seconds. You will see the ring change color.
For the Amazon Echo Show devices, you need to press and hold the Volume Down button and the Mute button at the same time for about 15 to 20 seconds. You will see the Amazon logo appear on the screen.
When you do a factory reset on the Amazon Echo device, it will remove the WiFi settings the linked Amazon accounts, and your personal preferences.
After you reset the Amazon Echo device, you will need to open the Alexa app and set up the Amazon Echo device again from the beginning. This steps of How To Factory Reset Alexa will provide you the knowledge for reset alexa.