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Product Links in Email
#1
Some marketers are suggesting that we should cloak the links. but are n't we prone to have more conversions if we don't hide the direct affiliate links. Some questions to you guys is that what is the probable thing to do?
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#2
bsteve Wrote:Some marketers are suggesting that we should cloak the links. but are n't we prone to have more conversions if we don't hide the direct affiliate links. Some questions to you guys is that what is the probable thing to do?

I would suggest that you should cloak them. Many email providers basically send the emails to spam folder if they contains links of jvzoo or clickbank.
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#3
Providing direct affiliate links in the emails are foolish move.
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#4
vk_lord Wrote:Providing direct affiliate links in the emails are foolish move.

So, should I cloak them or use an url shortener.
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#5
Its best that you use an relevant anchor text and an url shortener so that with that link you can track the clicks too.
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#6
bsteve Wrote:Some marketers are suggesting that we should cloak the links. but are n't we prone to have more conversions if we don't hide the direct affiliate links. Some questions to you guys is that what is the probable thing to do?

Putting direct links may end up your email in the spam folder of the receiver. So, its your choice.
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