Joined: Feb 2017
Posts: 141
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Is there any ratio that defines links towards the homepage to links towards the inner pages? I heard some marketers say that too many links top the homepage doesn't seem to be natural so its unsafe. Will somebody clarify it for me?
Joined: Sep 2013
Posts: 996
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Well it doesn't matter at all. If your site has quite a lot of number of backlinks towards the homepage. Then its not necessary that a separate site will also have the same.
People often link to their inner pages to get them ranked better in a relevant way so that search engines like google doesn't see this as a manipulative action to effect the SERP's. But there are no rule that you have to create or not. So, the concept of ratio doesn't exist here.
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