Penguin 4.0 is targeting single pages not entire site

[spidy29]

I am seeing this Penguin update is targeting single pages which are referred or linked from low authority or spammy sites. Only single page is effected in this case where the links are linking and not the entire site. Are you guys seeing this too?

[brian]

All the rankings are fluctuating. But if it is a pattern then soon it will be noticed.

[ksmith29]

Yeah, its a bit single page devaluing. Just found this post.
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Here in this page it is specifically stated.

Granular – The second significant change to Penguin is that Google announced the penalty will not affect the whole site. It is not clear what this means yet, but it’s likely that certain pages or directories will be hit with penalties. For example, if you have been buying links with the term ‘blue shoes’ or pointing links to the ‘blue shoes’ directory, then any ‘blue shoe’ pages would be penalised by Google. However, your ‘brown shoes’ directory and pages would be safe from Google’s penalties.

[jamesstewart1]

Penguin is now running in real-time as a part of Google’s core algorithm. Rather than affecting the ranking of an entire website, Penguin now devalues spam by affecting the ranking of individual pages based on spam signals. With Penguin running in real-time changes, both positive and negative, will occur much faster. Google says the length of time between seeing Penguin changes will be roughly the length of time it takes to crawl and re-index a page.

[seogroupbuy]

Every one of the rankings are fluctuating. Yet, in the event that it is an example then soon it will be taken note.

[edwardcosta]

In today’s ever advancing digital driven age, Google continues to get smarter and more clever in the way it identifies what is relevant content and what is garbage. Their well-known algorithm for determining this, Penguin, is constantly being updated and it can be tough to keep track with how it’s evolving. In this blog post: http://www.aumcore.com/blog/2016/10/17/g...s-release/ explaining the new Google Penguin 4.0 update, it explains:

“Google wants rich, incredible content that users want to find. It is the simple goal that takes a lot of talent to create…Google continues to get smarter, thinking more and more like a human and less like a machine. Want to get at the top of results? Write like a human, create content for humans, because that’s who it’s for – and you will be judged according to your works.”

In order to make sure your website and content are Google friendly, don’t let it look like spam! Think twice before keyword pumping your content to the point where it’s almost unreadable. Google does not take lightly to almost robotic and careless content and it will punish your ranking if it catches you do so.

The best approach to building your SEO and strategizing your link building is to produce relative new content on a consistent basis. Spreading your links through your business’s social media channels and other platforms is one of the simplest ways to ensure that what you post is being seen. Google won’t punish your website’s search ranking if it’s gaining traction in a fair and acceptable way. Identify what content fits well with the messages your brand is trying to convey and how it’s relative to your industry. Especially with the new Penguin 4.0 update bringing with it (almost) real-time rank processing, you will want to re-strategize the way your brand lets its presence known to the public.