Which advertising platform works best for small businesses?

[Hita]

As for a small business, the best advertising platform will depend upon your objectives as well as your audience. Google Ads works great in capturing intent-to-say, if someone is searching for your product or service. Though if you're aiming for local customers, then Google My Business along with a Local Search Ad can be really effective.
For visual products and services, Facebook and Instagram ad buying is comparatively cheap and can target according to interests, locations, and behavior. WhatsApp Business is equally powerful for local engagement. Depending on B2B, LinkedIn Ads could merit an evaluation; however, it is pricier.

[LeoNatriy]

I ran into the same issue last year, juggling spreadsheets and manual notes. What really helped me sort things out faster and stay organized was switching to the best business planning software for SMBs. It gave me a clearer overview without the mess, and I could focus more on execution instead of reworking plans over and over. Definitely cut down the back-and-forth with my team too.

[bellehoule1]

The best advertising platform for a small business depends on its goals, but Google Ads and Facebook/Instagram Ads are top choices due to their broad reach, targeting capabilities, and affordability. Google Ads is effective for capturing users with high intent who are actively searching, while Facebook and Instagram are great for building brand awareness through visual and interest-based targeting. For B2B, LinkedIn Ads are kohi speed test, and for a younger audience, TikTok Ads are a growing option.