Google SERP Changes & Algorithm Updates - October 2025

[nehal91]

Very good traffic in our case this week. Bot are present but so is real traffic.

Now let's be realistic here if rpm rates are good then it is holding good even if you receive a large number of bort, right?

[nagur]

Very good traffic in our case this week. Bot are present but so is real traffic.

Now let's be realistic here if rpm rates are good then it is holding good even if you receive a large number of bort, right?

At the end of the day if it's not holding then its not ok.

[eddie]

How's the traffic holding?

In our case mainly EU and UK traffic are normal now. But US and Canada traffic is nowhere to be found.

40% traffic is back t pre-Oct level.

[llg2]

How's the traffic holding?

In our case mainly EU and UK traffic are normal now. But US and Canada traffic is nowhere to be found.

40% traffic is back t pre-Oct level.

Same here. I am expecting US traffic to be back on first week of November.

[davids]

Huge fluctuations alright. But they are normal for this time of th year.

And before next week nothing can be said. Since the mental sales month will be starting.

[Abacus]

Again G is experimenting something. Since the last two days SG and China traffic was much less but today I am seeing them again like early October levels.

[nagur]

I think Google is intentionally sending these Chinese traffic to dilute our rpm rates.

Because apart from these everything is fine.