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PPC vs SEO

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PPC vs SEO
richardmsmith
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Joined: May 2018
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#3
10-29-2018, 12:15 PM
Pay-Per-Click is a great way to jump-start your business' digital marketing efforts with immediate traffic. To get the most out of PPC, it is wise to take the time to get the right training and certifications. Google offers this training in their certification process for both Google Adwords and Google Analytics, which is free for all businesses.
Search Engine Optimization is highly important and does take some time to build page authority and be indexed for the right search terms. Also, count on many fluctuations in your rankings, especially if you are in a highly competitive market.
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