Does Site Structure impact on Sales??

[Paul]

By reading your post I think that the site structure is hectic. Yeah, it does effect on the sales. Users does not find these amusing. According to me this type of site structure only goes well unless if you have a huge product selling site such as ebay. There are huge number of products along with categories, sub-categories and brands all of the primary product names cannot be shown on the homepage so a search option comes handy.