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The Importance of Digital Marketing in 2018
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The Importance of Using a Variety of Digital Marketing Channels:
social media
website
email
display/banner ads
mobile app
content marketing
SEO Is an Unpopular Digital Marketing Channel
“They’re saying they’re not investing in SEO, but if they’re investing in and telling their story on social media and they’re doing email marketing, that’s part of it,” Greenberg said. “If they’re creating shareable content online and they’re investing in their website, that’s SEO.”
Digital Marketing Increases Sales
Pupford, a website that sells dog products and provides training resources, uses digital marketing channels to increase its sales.
Business Size Matters
Digital Marketing Success
Digital marketing benefits businesses and customers. Eighty-three percent of companies think their digital marketing is successful and reaches their goals.


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