05-08-2018, 04:20 AM
danni Wrote:Just so we’re clear, let me explain the fundamental difference between the two.
A single opt-in is a one-step process and only requires a person to enter their email address one time in the signup box on a website.
No confirmation is required, and they immediately become a subscriber.
A double opt-in involves a two-step process where a person first enters their email in the signup box.
But after that, they receive a confirmation email where they must click to confirm that they want to subscribe before being added to the list.
The key difference is that a single opt-in doesn’t require a confirmation, and a double opt-in does require a confirmation.
Exactly correct. And nicely explained too.
Single opt-in are used by bloggers to build email list and of so. Double opt-ins are for more complex systems such as getting into any service or signing up for a new email account.