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What should we keep in mind while building an email list?
#2
- Decide what you want your campaign to achieve within the allocated budget.
- Set realistic goals & determine KPIs.
- Ask yourself this. Why should anyone subscribe? What's in it for the subscriber?
- Always remember that consumers use multiple channels and devices. So, build your campaign according to it.
- Position your business among brands that people consider initially. Build a targeted email marketing list.
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