PPC Campaign Query

[white knight]

'Average positioning' is a problem, try to explain to them that their ads positions are like 1.8 or 1.9

As sometime they will appear in the first position and sometimes they will appear in the 3rd position. It completely normal. It may seem that they are not appearing in the desired position but actually they are when someone else or your client's sometime other searches for it.

Yeah, exactly. But this so hard when it comes to explaining to the clients.