Is it important that URL and H1 match?

[Azzazekon]

I’ve seen better results once I stopped focusing only on keywords and started improving content structure and internal linking. A local marketingová agentura helped me reorganize some older posts and fix duplicate content. Rankings picked up slowly, but the bounce rate dropped almost right away. Sometimes the issue isn’t too much AI content but how it's used. Rewriting old posts by hand made a decent difference too.