Targeting Bing crowd

[brian]

Actually its a pretty smart query. Thanks for bringing up here.

See Bing audience may be aged and non-techy type but fact is clear they are more reliable then the Google traffic. We just need to build a bit of trust in our brand and that's it they will buy and even return to buy again in the future.

While running a Bing ad campaign I just focus on the fact that my content has to be good as if it is in the case of B2b marketing and the representation of that content has to be easily understandable & fruitful for the audience.