Which advertising platform works best for small businesses?

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Small businesses often operate with limited budgets, making it crucial to choose the right advertising platform for maximum ROI. Popular platforms like Google Ads, Facebook, Instagram, and Linkedin offer unique advantages based on target audience and business goals. Factors like cost-effectiveness, audience targeting, and campaign objectives play a key role. 
Which platform do you think delivers the best results for small businesses? Share your insights! Are Linkedin & Twitter ads effective for small businesses?

For small businesses, Facebook/Instagram Ads and Google Ads are typically the most cost-effective and yield the best ROI. LinkedIn Ads are great for B2B, but more expensive, while Twitter Ads are useful for brand awareness and engagement, but less effective for direct sales. It depends on your target audience and goals.