What do you guys think of authority?

[ksmith29]

I picture it as a high reputable site. With lots of useful content. Where people actually go to learn or get information and don't just for mere marketing or other self-interest purposes.

People follows and listens to the owner of the blog. Also if the blog is featured in an news site or high reputable edu site then its even better.

The blog should provide information in which people can and will rely on.