Does url shorteners pass link juice?

[Davidwatson]

URL shorteners are definitely useful when it comes to making your URL look prettier, especially, as we mentioned above, when sharing your content on social media. But they can be also useful when you are producing other types of content like a print ad or an infographic and you want to insert your link in a nice way. Moreover, if your readers are using a mobile to view your content, they are going to enjoy a better user experience if they see a shorter URL in it.