03-22-2018, 11:43 AM
Domain authority is one of the main factors that define how well your website will rank in search engines. Think of it as a competitive metric against other sites. So if you compare your website’s DA score with that of your competitor’s site, the site with the higher DA score is likely to rank higher in search engine searches. DA measures the authority of the complete domain. There are many domain checking websites over the Internet.
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