4 hours ago
(This post was last modified: 4 hours ago by TheMarketingSpecialists.)
I've been looking at different ways of building links without relying heavily on guest posting or traditional outreach.
One strategy I'm particularly interested in is building genuinely useful free tools that marketers, SEOs and business owners can use and potentially reference naturally in their own content.
We've been developing a collection of Free Marketing Tools covering areas such as SEO, paid advertising, social media, content marketing, website optimisation and AI-assisted marketing.
I'm interested to hear how others here approach tool-based link building.
Have you found that free calculators, audit tools, generators and similar resources still attract natural backlinks?
And when promoting a tool library, would you focus more on:
One strategy I'm particularly interested in is building genuinely useful free tools that marketers, SEOs and business owners can use and potentially reference naturally in their own content.
We've been developing a collection of Free Marketing Tools covering areas such as SEO, paid advertising, social media, content marketing, website optimisation and AI-assisted marketing.
I'm interested to hear how others here approach tool-based link building.
Have you found that free calculators, audit tools, generators and similar resources still attract natural backlinks?
And when promoting a tool library, would you focus more on:
- Outreach to bloggers and resource pages
- Individual tool pages rather than the main tools directory
- Digital PR
- Creating statistics/data tools
- Embeddable tools
- Building links directly to the main resource hub
