Is the voice search going to effect the SERP's?

[rigsby]

How the voice search is going to effect the SERP's? Specially the local search. And what should we do regarding this.

Two years earlier there was no voice search on our niche now its almost 25%. And who knows what is going to happen in the future!!

[avinash]

The way I see it. Pages which are well optimized with trigger keywords for voice search always rank better.

[batman]

Optimizing your page content according to the keyword is required. The search engines must know that excatly what's the page is about.