Focus on Building Eternal Content

[Paul]

Everybody try to write content that matters, help the users in a way that no one else can. So, that the users and the writer can have a special bond. Every blogger dreams about it. Yeah, create content that is trending and that is on demand. Its always great to find information that you are looking for.

But try also to build content that will be eternal. Which has importance now, a month later and few years later too. You will create a special bond between you and your readers from this. As much as people like new content and wants to try new things they also like content those are legendary so whenever they read it they find it useful and inspiring.

[motionz]

Very true Paul, very very true fact.

Once I created some tutorials that was in a niche in the woodcraft industry for one of my client (about 10 years ago). People were excited back then to see those because no one else was providing that information. But the amazing fact is that many site now provide that information but truly what surprises me that still those old tutorials get plenty of traffic. Yeah, they might not be ranking at the first position in the SERP's now but still their viewership is quite great.

[brian]

Many of our sites rank for keywords which are almost 5-8 years old. Once a post gets appreciation by its viewers. The search engines itself like that post in return.