Joined: Mar 2016
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How to detect Mobile Fraud Traffic? I am suspecting plenty of fraud traffic visiting my app.
Joined: Sep 2013
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Here are some elements that you might find if they are fraud traffic.
- Very small time gap between click and install of the app.
- High download rate from one source or similar sources.
- Irresponsive crowd.
- Create no actionable engagement.
Joined: Dec 2013
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brian Wrote:Here are some elements that you might find if they are fraud traffic.
- Very small time gap between click and install of the app.
- High download rate from one source or similar sources.
- Irresponsive crowd.
- Create no actionable engagement.
Nice points. See the crowd is showing any kind of automated behavior.
Joined: Dec 2016
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Another common case of mobile ad fraud is install fraud. This happens when fraudsters or hackers simulate downloads of apps to make it appear like real installs by genuine new users. Sometimes, hackers or fraudulent traffic sources can get hold of the install postback URL and replicate installs, which cost marketers big dollars.