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Keyword Planning and Keyword Mapping - EugeneHill - 11-03-2018

There are two theories:

First theory:

Keep changing the keywords for a webpage till the time you find the correct combination. The combination that works! It is natural to keep updating the content on a page and thus the keywords assigned for a page can also be changed! Keyword Mapping is not a 'once-done-its-done' thing. Rather it is supposed to be altered till you find the correct match.

Second theory:

If you keep changing your keywords for a webpage then it can harm your rank in the SERP. Google may also consider it to be a spam. For the sake of stability you will have to be patient with a particular keyword-url combination. And should avoid too many changes.

Which theory is correct out of the two?


Re: Keyword Planning and Keyword Mapping - hema29 - 11-06-2018

Go with the first theory will be my best guess.


Re: Keyword Planning and Keyword Mapping - tomngo - 11-07-2018

hema29 Wrote:Go with the first theory will be my best guess.

That can be said. But still I didn't understand the point in putting this in a thread.


Re: Keyword Planning and Keyword Mapping - bsteve - 11-08-2018

hema29 Wrote:Go with the first theory will be my best guess.

I agree. Go with the first one.


Re: Keyword Planning and Keyword Mapping - EugeneHill - 11-14-2018

tomngo Wrote:That can be said. But still I didn't understand the point in putting this in a thread.

Did you notice the last line that says - "Which is the better theory to follow?"
Unless you are sure that you have understood whats the thread about you should not comment.


Re: Keyword Planning and Keyword Mapping - hema29 - 11-15-2018

EugeneHill Wrote:Did you notice the last line that says - "Which is the better theory to follow?"
Unless you are sure that you have understood whats the thread about you should not comment.

Its alright. Sometimes people do get confused. 8-)


Re: Keyword Planning and Keyword Mapping - EugeneHill - 11-15-2018

hema29 Wrote:
EugeneHill Wrote:Did you notice the last line that says - "Which is the better theory to follow?"
Unless you are sure that you have understood whats the thread about you should not comment.

Its alright. Sometimes people do get confused. 8-)

Yeah, you are right! Hema Ji


Re: Keyword Planning and Keyword Mapping - batman - 11-19-2018

I didn't understand what you said in the second theory about 'keyword-url' combination. Urls of any any page have the most little effect in the SERP's.