SEO MotionZ Forum

According to you guys opinion. Which is the most effective way of Outbound Marketing when it comes to Lead Generation?

When it comes to Outbound Marketing for Lead Generation. I really emphasize on the ROI, so I prefer to target the clients in two ways. The first one is to target the greater audience by any cheap type of outbound marketing such as newspaper articles or newspaper ads. And, secondly I prefer to target the audience which are my actual clients through showing seminar or presentation in the trade show or my market related public offerings. The first one helps me to enhance my growth and the later one helps me to have actual conversions.

The most effective lead generation method for me is to displaying ads in the right channels where customers reside and visit, when it comes to outbound marketing.

Appearing in the trade shows, seminar, Press releases , everything i counts when it comes to lead generation through outbound marketing.