Here is the thing. I subscribed to one of the influencers in our field a put days back. Since than I am receiving about 2-5 emails per day. Sometimes its a bit annoying. What should I do? I can't unsubscribe him because I will miss all the updates.
Well it can't be that all emails are important and are update alerts. What these extra emails say?
Mostly they are sales pitch.
I am mostly feeling sorry for this guy. I think he is trying to meet his sales quota.
Strategies are:
1. Personalize your email without using the recipient’s name
2. The long and short of subject lines
3. 8:00 p.m. to midnight is the prime time to send your email
4. The best content is free content: Give something away.