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12 Quick Tips to Improve Email Marketing
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Here are some quick tips to improve your email marketing campaigns.

1. Make your email personalize. It can be done by saying Hello 'Sir/Mam' or Hello 'his/her name'.
2. Make your emails short but to the point. Always avoid unnecessary use of words.
3. Appreciate your clients time by saying 'Thanks for your time'.
4. Talk a few words about your client. About their previous or present work which you really appreciate.
5. Don't force them to do anything. Always be kind and polite. Request them nicely.
6. If you are putting any link in your mails then make sure its easily accessible.
7. Use a catchy, to the point & short but descriptive email heading.
8. Honour their expertise and work. But don't praise them.
9. Make sure your voice in the email is very clear and authoritative. As, it also reflects your personal values and dedication towards work.
10. Always make your subscribers feel 'good'. Make them feel special.
11. Don't make any kind of false promises in the heading or in the message body.
12. Add an unsubscribe button to all of your emails. This will not only make your emails an professional approach but also it shows your subscribers that you respect their personal choices and will.

I hope this might help you guys.
Check out also the article of basic mail structure here: <!-- l --><a class="postlink-local" href="http://forums.seomotionz.com/viewtopic.php?f=77&t=683">viewtopic.php?f=77&t=683</a><!-- l -->
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