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Why Newsletter Open rates are so low?

 
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Why Newsletter Open rates are so low?
Elly
  Member
Joined: Dec 2016
Posts: 86
Likes Received: 1
#3
09-10-2018, 06:19 AM
The cardinal rule of newsletter creation is to add value outside of announcements or offers you may bring to the table. When your newsletter has a reputation among readers for adding value, they are more likely to open the newsletter regardless of whether or not you are running some kind of promotion.
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