12-02-2016, 09:13 AM
Influencer outreach: Contact and partner with top influencers in your niche and have them mention your site or brand. The key here is to carefully think through the value exchange. Influencers love promotion, so if you can offer something to help them expand their brand, you have a higher chance of success. A useful tool here is BuzzSumo.
Link-worthy content: Avoid quick one-off linkbait posts (like top 10 lists, etc), and instead go for 10x content. This means content that is 10x better than anything else that’s out there. Google can differentiate content that is well researched and well written, and these posts get more links naturally too. The best way to achieve lasting, enduring search engine rankings is by creating very compelling content.
Non-profit sponsorships: Although this technique could be overused or even abused, donating to top tier non-profits can be a great way to build links. Plus you’re supporting good causes along the way.
Link-worthy content: Avoid quick one-off linkbait posts (like top 10 lists, etc), and instead go for 10x content. This means content that is 10x better than anything else that’s out there. Google can differentiate content that is well researched and well written, and these posts get more links naturally too. The best way to achieve lasting, enduring search engine rankings is by creating very compelling content.
Non-profit sponsorships: Although this technique could be overused or even abused, donating to top tier non-profits can be a great way to build links. Plus you’re supporting good causes along the way.