Joined: Aug 2016
Posts: 162
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How many keywords should I have per ad group?
Joined: Sep 2017
Posts: 141
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My suggestion is to you is never aim for a specific number of keywords within your ad group. There are no magic number.
Joined: May 2015
Posts: 681
Likes Received: 174
Although there is no specific number but I will say that keep it under 5.
Joined: Sep 2017
Posts: 141
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Joined: Sep 2015
Posts: 673
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It would be ideal if you include only 1 important target keyword per ad then an interesting phrase of ad to catch up with the target audience.